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Impact of Online on In-store Sales

One of the most common questions we’re asked is about the value and impact that online digital channels really have on the in-store retail foot traffic and revenue.
Facebook News Ban - where to get your news now!

Facebook News Ban - where to get your news now!

This week, Australians woke up to find they were blocked from viewing any news related content on Facebook, as part of the company’s response to the Australian Government’s proposed News Media Bargaining Code.
Website Migration Guide: How to migrate without losing SEO traffic

Website Migration Guide: How to migrate without losing SEO traffic

A website migration is the process of changing your website domain or content. An effective website migration is one which minimises any adverse effect on existing organic traffic. One of the common myths in the SEO world is that you always have to expect a drop-in traffic when you do a migration.
CASE STUDY: By Charlotte – Stay Home campaign

CASE STUDY: By Charlotte – Stay Home campaign

Australian boho jewellery brand, By Charlotte asked for our assistance to keep the brand relevant and minimise the negative impact COVID_19 was having across the retail sector. Our integrated and strategic email marketing, Google Ads and paid social media campaigns helped achieve a 10-fold increase in year-on-year revenue and a massive 5% e-commerce conversion rate – more than double the industry rate!
COVID CASE STUDY: Leef Independent Living Solutions – Home Care campaign

COVID CASE STUDY: Leef Independent Living Solutions – Home Care campaign

Upon purchasing several mobility businesses, Leef needed to effectively manage the brand change-over in order to retain existing customers and attract new customers. Our strategic Facebook and YouTube campaigns resulted in a 200% increase in website traffic and 57% increase in online orders. The accompanying radio campaign also helped drive brand awareness with a 46% increase in direct and organic search traffic.
COVID CASE STUDY: Express Glass - Pandemic Protection Guard campaign 

COVID CASE STUDY: Express Glass - Pandemic Protection Guard campaign 

Express Glass sought our assistance to launch their new Pandemic Protection Guard product to health and medical clinics, hospitals and retail outlets around the country. Our strategic Google Ads campaign helped to drive 3,500+ clicks to the website, which resulted in 250+ brochure downloads.